The Top 30 Wine Tasting Providers of 2025 at konfetti in Germany and Austria

The Top 30 Wine Tasting Providers of 2025 at konfetti in Germany and Austria


Wine market trend analysis 2025: konfetti publishes the Top 30 Wine Tasting Providers in Germany and Austria. The renaissance of tangible enjoyment

COLOGNE, December 18, 2025

Experience platform konfetti takes stock and presents the highly anticipated ranking of the Top 30 wine tasting providers in Germany and Austria for 2025. The ranking, based on booking figures, five-star guest reviews, and website traffic, confirms: guided wine tastings have become a firmly established part of people's leisure time. The focus is on shared experience and a return to authentic, regional products.

Wine Tasting as a Deliberate Counterpoint to Digitalization

Demand for guided wine tastings reached a new high in 2025. Consumers are increasingly seeking experiences that combine genuine enjoyment with personal company — something often missing from hectic daily life. Tasting together serves as an ultimately tangible anchor point. It's no longer primarily about comprehensive knowledge transfer. Modern workshops are establishing themselves as events that create a feel-good atmosphere, one that nurtures curiosity and lets everyday stress dissolve at the rim of the glass.

The Clear Trend: Regionality and Authenticity

The analysis identifies authenticity and regionality as the central market drivers. Numerous top providers in the ranking are located directly in or near classic wine-growing regions like Rheinhessen, Franconia, or the Palatinate (e.g., Mainz, Volkach, Nierstein). This desire for an honest experience right at the winemaker's goes hand in hand with the trend toward affordable yet high-quality products.

Karl-Heinz Oerder from Cologne says: “It doesn't surprise me that people are getting excited about honest country wines again. It's 'back to the roots,' away from the elitist Grand Cru and toward good craftsmanship. My ambition is to show that you can enjoy an excellent wine at a completely normal price, too.”

The importance of provenance is underscored by participant numbers. Patrick Kuhlmann from Hamburg confirms the preference for local products: “Many people still prefer regionality above all else. Especially if you live in a wine region, you tend to reach for the wine from your immediate surroundings — the connection to the local product is often even more decisive than pure sustainability thinking.”

Wine tasting in Cologne. Source: La Caveau

Geographic Hotspots: Cologne and Berlin Lead the Way

Geographically, the major cities dominate the ranking. Cologne and Berlin share the top spot among cities with five placements each in the top 30. Hamburg, with four strongly represented locations, is an important regional market in the north.

Friends enjoying wine Source: Eventplus

About konfetti:

konfetti is the first stop for booking cooking classes and special experiences. The platform partners with over 2,000 regional providers, including cooking schools, restaurants, wine and cocktail bars, and creative venues, and lists more than 10,000 experiences, including over 700 different wine tastings across Germany and Austria.

From regional wine tastings and exciting blind tastings to exclusive winemaker experiences: konfetti makes diverse wine experiences easy to book. Providers benefit from purpose-built software that lets them manage their wine tastings online, reach new audiences, and focus on what matters most — sharing their passion for wine with participants.

Over 500,000 users already trust konfetti as their platform for high-quality classes and experiences, and that number keeps growing.

The 30 Most Popular Wine Tasting Providers — Methodology:

The ranking is based on an analysis of booking figures in the “wine tastings” category on the konfetti booking platform for the period from 01/01/2025 to 12/01/2025. The top 30 were determined using a weighted overall score calculated from booking figures, five-star guest reviews, and website traffic data on gokonfetti.com for the period stated.

Source: Konfetti GmbH

Press contact:

Phone: 030-754395501

Email: redaktion@gokonfetti.com